I went looking for sustainable products and found a data problem
How a 2024 search for trustworthy eco-friendly products became two years of learning about EPDs, LCA, carbon data and the concept built around the gap.
Theme 01
It started with a simple question: which products can I trust? Following the why-chain from a missing label leads to certifications, supplier data, EPDs and the LCA consultants who sit quietly in the middle of the value chain. This theme collects notes on credibility, incentives and the structural reasons the data does not exist yet.
How a 2024 search for trustworthy eco-friendly products became two years of learning about EPDs, LCA, carbon data and the concept built around the gap.
A market reading of digital EPD infrastructure: why moving declarations from PDFs to structured data matters, and where product opportunities sit.
Most carbon tools are built for enterprises, but small and medium businesses carry much of the supply chain. Why that gap matters, and what tools could do.
ESG reports describe a company. LCAs describe a product. As reporting gets more product-specific, the two are converging, and that is where the data gap shows.